Author Douglas Titchmarsh

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Archive for May, 2009

PostHeaderIcon Using Twitter As a Sales Tool

If you haven’t heard of Twitter by now then you must have been living under a stone. Twitter is everywhere, pop stars, tv stars and film stars all twitter. Marketers and sales people are also using it, as are everyday Joes and Janes just like you. At first site Twitter looks like just another online time waster for the bored to tell everyone who is following them about the boring things they are doing. If that’s so then why are all these famous people, and marketers alike using it?

Because it’s a great tool to get more exposure for yourself or your products. Twitter is a great marketing tool for making sales. But how can you use it? Surely your friends who follow you already know about you so they already know you and your products right?
True.

There’s more to it than that though. Twitter is a little viral tool just waiting for you to cash in on it. Imagine you have your ten friends following you, and they have their ten friends each who can all see that they are following you too. Then they might decide to see why their friend is following you on Twitter. So they also follow you. Then their friends can also see them following you and do the same. Before long you can have hundreds of people reading your Tweet (the short posts you make on Twitter are called Tweets).

So now you have an audience of followers reading your Tweets, and it’s growing exponentially as more followers followers start following you. Now you can keep them interested, and also add in the odd Tweet about your website or blog where they can find out about or even buy your product. Each time you Tweet and these followers all read it, they could be clicking on your link to a sales page or informative articles with affiliate products in.

There is of course a balance to be found, and you will need to keep the interest of your followers or they will stop reading your Tweets, but if you can keep your followers happy and keep adding more interesting Tweets then you can really use Twitter as a very effective sales tool. When you consider how quickly Twitter is growing, and the viral effect of the followers can you see how much it can do for your business? Isn’t it time you started Twittering?

Want to know more about Twitter and marketing with Tweets? Discover how to use Twitter Effectively  with our new E-book “Twitter Treasurechest

PostHeaderIcon How To Find Legitimate Internet Businesses

There are many ways to make money online but not all of them are legitimate internet businesses. Some, unfortunately, are scams, others are out of date, and others may make a little money but are not really businesses. Let’s look at these possibilities and discover how to find a genuine internet business that you can start to help you make money from home.

Scams

Some people use the word ’scam’ whenever they are unhappy with something they have purchased but this is unfair. The word implies that you have been intentionally deceived and defrauded. This is rare but it does occasionally happen.

Examples of scams are where you paid for a product that does not exist, or someone offers you coaching and never provides it. You can usually avoid these situations by checking online forums for reports on the product or service that you are considering. Be especially careful if the product or service is expensive.

Outdated Methods

When you are browsing ways to make money online you may come across some business ideas that are based on outdated methods. The internet changes very fast and any online business must be flexible in order to adapt to it.

For example a few years ago it was possible to make a lot of money with Adsense websites that automatically created thousands of nonsense pages to attract traffic from every imaginable keyword. Then the search engines wised up, the traffic dropped and the Adsense rules tightened up.

That does not mean that you cannot make money from Adsense any more. You certainly can. But you have to do it in a way that works right now, not a way that worked in 2005.

Is It A Business?

Many people make money online working for others. This can be any type of task from writing website content to working in customer support. Many people are happy doing this type of work but it cannot really be described as a business. Somebody is employing you, even if you never meet them.

There is a fine line between being working for somebody else from home and running a small business with one employee (you). My definition of the difference turns on who sets the price. Are they paying an amount that you either accept or don’t (they own the business) or are you setting the price and accepting clients who take it (you own the business)?

Where To Find Online Business Ideas

The best way to find online business ideas is to observe actual successful online businesses. Many people will offer to teach you to make money online with their ebooks and products but you can often learn more from watching how they sell this service to you.

Even better, visit a site where websites are bought and sold to see the exact ways that the owners are making money from these sites. It is hard to get an idea of the money making potential of a website just by looking at it, but someone who is selling you the site will tell you exactly how much money it makes and how.

You can see sites for sale at forums like Sitepoint and Digital Point. Look at the established sites for sale and click through to the details. The owners will often provide PDF downloads of reports where they explain their money making methods.

There is a huge variety of money making websites available to buy. Even if you do not want to buy a business but build your own, visiting these sites will spark off a ton of ideas for you. Be sure to write them down because the details  of these legitimate internet businesses will disappear after the sites are sold.

PostHeaderIcon Best Way To Make Money In A Recession

The hands down best way to make money in a recession is to find a way of making money that actually uses the recession instead of suffering from it.

What do I mean by that? Good question. What I mean is that you want to look for a business that will not be affected by the recession, or even better, a business that will actually grow during the recession.

One example is dealing in used goods. When people are low on cash they will be buying more used items. So if you always dreamed of setting up a store that sells good but used kids’ clothing, for example, right now is probably a good time to do it.

But running a store in your local area takes capital to pay for the premises and requires a lot of knowledge about running a business, from consumer law to hiring staff. That is enough to put off many people.

A better idea would be something that you can do from home without any staff or overheads. Something that you can be making money while you learn the business. So what is an example of this? Selling or promoting goods on the internet.

We are so lucky to be having this recession right now. Does that sound crazy? It’s not, because this is the one time in history when there is a huge exploding market that is not going to be affected by a downturn in the economy. People are going to be buying more online because it’s cheaper.

Take the example of used clothing. Selling your stock online instead of from a bricks and mortar store means that you do not need any capital, you do not need any staff, people can buy 24/7 and you just deal with the orders whenever you want. What’s more, your customer base is not limited to the people who live in your town and pass by your store. You have billions of potential customers all over the world.

But better still, you do not even have to sell anything yourself. You can earn money online in many other ways. For example, you can be an affiliate, earning money by promoting a company’s goods for a commission. Set up a few websites doing this, drive visitors to them and you could soon be earning regular checks.

Even in the luxury goods markets, some people are still buying but they will be looking around for the best deal. So the best way to make money in a recession from luxury goods is to find the best deal and put it in front of your website visitors.

PostHeaderIcon Our Latest E-Books To Help You Start A home Based Business

It’s been a while since we put anything on this site, but finally we have some new stuff for all the internet marketers out there.

Our first announcement is that our sister site has some new items for you to browse. If you’re new to internet marketing, or just looking for a way to ensure your income in these poor economic times then this e-book is just for you, One Month To Your Own Online Business gives you step by step instructions to start your own online business.

In my One Month To Your Own Online Business you will learn -

  • How to understand the different types of internet business and quickly decide which one is for you.
  • How to immediately begin an internet marketing business that is recession proof and thrives.
  • How to start a business immediately without having to put any money down for advertizing.
  • How to find a product or service that people want or need, so that your business transcends dire economic predictions about bankruptcy
  • How to build a website to promote your business, without spending way too much money
  • You will also benefit from following the user friendly step by step guidelines in this book that are based on one simple business model.

So if this is something you’ve been considering then go and take a look now at One Month To Your Own Online Business

Our second new addition is almost a companion title. Home Based Business Ideas gives the budding home business owner a few ideas to start them thinking about working from home. There are plenty of ideas for businesses you can start from your own home and even if you don’t take any of them up it will start your mind working on the ideas for your own home business. Take alook at Home Based Business Ideas for yourself.

I’ll try not to leave it so long next time, so look out for our next post here at CashInOnline

Thanks for your time
Doug Titchmarsh